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April Di Franco

This is me and our dog Cazador after devouring a whole box of tacos, with guacamole and homemade chips. If a camera was always on hand, we could just as easily have been caught munching on a couple of ice cream cones, a homemade pizza, red licorice strips, or Snikiddy Baked Cheddar Fries. (A spoiled dog!)

At my house, what we love best about Snikiddy is that you could rattle off a list of indulgent treats and tack Snikiddy Snacks at the end of it and Snikiddy doesn’t seem out of place. The YUM factor of Mac and Cheese Puffs, or Cheddar Cheese fries is just as high as sugary or processed snacks that taste delicious but aren’t good for you, similar to the way that an orange picked from a tree in the backyard can taste as sweet as candy.

I have always worked on building brands that were first and foremost DELICIOUS, but that also happen to be healthier than most conventional products. KIND Snacks. LARABAR. Tasty Bite. I love the balance of working hard and having fun sharing incredible alternatives to junk food, and creating a buzz with dedicated consumers who are thankful, surprised, or relieved to discover a quick healthy snack that they feel is still a treat to eat.

When I am not working, I enjoy baking cakes along with Martha Stewart On Demand, listening to my dog sing along to jazz trumpets, Alfred Hitchcock movies, board games, and reading to our cat.

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Snikiddy News

  • Apple Cranberry Walnut Salad with Snikiddy Croutons

    Photo of Apple Cranberry Walnut Salad with Snikiddy Croutons Adapted from Crème de la Crumb


    6 cups of lettuce greens (you can use your favorite)
    1 Red apple, sliced
    1 Green apple, sliced
    3/4 cup of chopped Walnuts
    1/2 cup Crumbled Feta (or goat cheese would be delicious too)
    1/3 cup dried Cranberries
    A handful or two of Sea Salt Eat Your

  • Easy Homemade Tomato Soup

    Tomato Soup and Cheese Puffs

    Originally posted by Happy Hooligans


    3 Tbsp Butter
    2 Tbsp Olive Oil
    1 large Onion, sliced
    2 lbs Tomatoes, large dice
    3 cloves of Garlic, minced
    1 Tbsp uncooked white Rice
    1 sprig of Thyme
    1 Bay leaf
    1 cup Water
    Salt and Pepper to taste


    Place olive oil and butter

  • Skinny Southwest Chicken Dip

    Southwest Dip Photo

    Adapted from Yellow Bliss Road

    Great for a tailgate or fall picnic!


    8 oz Plain Greek Yogurt
    1 tsp chili powder
    1 tsp cumin
    1 clove of garlic, minced
    1/2 small onion, diced
    2 chicken breasts, cooked and shredded (Rotisserie chicken works great for this)
    2 Roma tomatoes, diced

  • Snikiddy’s 8 Tailgating Must Haves

    Fall is a beautiful time of year filled with gorgeous colors, fun outdoor activities, and of course football. There is nothing better than enjoying great food on a brisk fall day with a group of your friends before heading into the big game. In some cases the tailgating has become an even bigger

  • Snikiddy’s 10 Back to School Must Haves

    Some school supplies have certainly changed over the years, while others remain the same. When you went shopping with your mom for back to school you weren’t buying digital storage devices and laptops. Scientific calculators were most likely as technologically advanced as your shopping list got.